Speaking

Becky loves to encourage small businesses to perfect their service to customers, and talk about the “wins” they’re achieving each and every day.  Learn more about Becky’s speaking topics below.

What In The World Are You Saying & Why Should I Care?

TARGET AUDIENCE: All staff, but specifically your non-numbers & new staff members.

During her 20 years, Becky has learned that there are two overriding causes to a lack of passion in staff:

1) Important information is explained to staff in terms they simply don’t understand. Business financials aren’t easy to understand if you’re not a numbers person. If you’re simply spitting out statistics and numbers during your staff meeting and assuming your staff understands what you’re talking about, I guarantee you that at least half of them don’t.

2) Employees don’t understand why they should care At Mindz Eye, every marketing piece we create has to answer one basic question: “Why should I care?”  If you’re not telling your staff why they should care about the statistics you’re giving them – how those numbers directly impact their jobs and how their actions can impact those numbers – there’s no way they’re going to be passionate about your business or serving your customers.

In this training session, Becky Zemlicka, owner of Mindz Eye Marketing, will break down business financials in very understandable terms using visual aides, games and hands-on activities, and talk about how each of your staff members directly impacts your business…and ultimately, why they should care.

For more details, pricing, or to check availability, please contact Becky Zemlicka at Becky@MindzEyeMarketing.com or 877.232.0014 ext. 1.


Telling Your Story

TARGET AUDIENCE: Management team and support staff who want to learn how to build and/or support a solid testimonial program.

Are you struggling to let customers and potential customers know just how special your business really is? Or to communicate that you really are different and really do provide great service? You can do all this and more by simply telling your stories! Every business has great stories, but many struggle with exactly how to tell those stories, how to implement a testimonial program, and how to tie testimonials back to sales.

In this presentation, Becky Zemlicka, owner of Mindz Eye Marketing, will explain how your business can receive both financial and relational benefits by simply telling the stories you already have, and she’ll provide examples of how her team has helped other clients become effective storytellers with minimal cost and staff time.

For more details, pricing, or to check availability, please contact Becky Zemlicka at Becky@MindzEyeMarketing.com or 877.232.0014 ext. 1.


Customer Service The Disney Way: Simple service strategies that will WOW your customers & employees!

TARGET AUDIENCE: Anyone who works with customers or impacts the culture of your business.

Walt Disney has for generations delivered a reliable and legendary customer service strategy. This session will provide you with tips on how to improve excellence and customer satisfaction through the success of Disney’s strategies and culture…and ultimately create a magical experience for every customer and employee of your business. There’s something for both front-line and management staff who wish to take the secrets and strategies from Mickey in order to see priceless results in their business.

Specific topics include:

  • Tips to create a Disney-like culture at your business that will differentiate you in the eyes of your customers and employees.
  • Keys to implementing “guestology” so you always exceed your customers’ expectations, even when you make a mistake.
  • Creating service themes in your business that will enable your employees to offer great service without compromising certain standards.
  • Strategies for improving service processes and creating a quality customer experience with every interaction.

For more details, pricing, or to check availability, please contact Becky Zemlicka at Becky@MindzEyeMarketing.com or 877.232.0014 ext. 1.